Privacy policy

Data we receive

From you: your name, work email, organisation or project name, target country or market, industry, indicative advertising budget, project description and optional preferred start date. You may leave the budget as “Let’s discuss”. We also retain the enquiry reference, date, language and notification delivery statuses.

When you open the website, the hosting infrastructure processes technical request data, including your IP address, browser information, page address and request time. After you consent, analytics and advertising services may receive browser identifiers, referral information and website interaction events.

Required form fields help us understand and answer your enquiry. You can contact us by email or Telegram instead. Please do not include passwords, payment details or documents that are unnecessary for discussing your project.

Purposes and legal grounds

• Reviewing your enquiry, replying and preparing a proposal: steps you request before a possible contract. For an organisation’s contact person, our legitimate interest in business correspondence.
• Operating the website, preventing spam and checking enquiry delivery: our legitimate interest in providing a reliable, secure service, balanced against your rights.
• Google Analytics: your separate analytics consent. We measure visits, progression to the brief form and successful submissions.
• Meta Pixel and Conversions API: your separate advertising consent. We measure page views, interest in case studies and services, progression to the form and enquiries. These events may support advertising audiences and retargeting.

Submitting a brief does not subscribe you to a marketing mailing list or provide consent for analytics or advertising cookies.

Who receives data

• The sole proprietor and Maxet specialists involved in your enquiry, to the extent needed to respond and work on your request.
• OpenAI Sites and Cloudflare: website hosting and operation, enquiry storage and technical logs.
• Resend and Google Gmail: delivery and storage of the email notification to Maxet. It contains the brief details and your reply address.
• Telegram: a bot notification in the responsible Maxet person’s private chat. It includes the brief details; a long message may be shortened. This is a Telegram cloud chat.
• Google Analytics through Google Tag Manager: visit data and events when you allow analytics.
• Meta: events, browser identifiers and technical data when you allow advertising. A server event for a successful enquiry may include the IP address, browser information, advertising identifiers, time, page address and event reference.

We do not add your name, email or brief text to the Google Analytics and Meta events we configure. Enquiry content is transmitted separately through the storage and notification services.

Access may also be provided where required by law. When you follow a link to Instagram, Facebook or Telegram, that service’s rules govern subsequent processing on its website.

Processing in other countries

Maxet operates through a Ukrainian sole proprietor. Our hosting, email, messaging, analytics and advertising providers use international infrastructure. Data may therefore be processed outside Ukraine, including in the United States and other countries. This may also involve processing outside the EEA or the United Kingdom.

Processing and international transfer arrangements depend on the provider and the applicable law. Contact us using the email below for information about recipients, processing countries and applicable safeguards. Links to the main providers’ policies appear at the end of this page.

Cookies and your choices

Analytics and advertising tracking remain off until you choose. Accept all, keep necessary cookies only, or select categories separately. Declining optional cookies does not prevent browsing or submitting a brief.

Choices apply to this browser. Make a separate choice on another device. Withdrawing consent does not automatically erase data already received by the services. The current Google Ads settings deny advertising storage, advertising user data and personalisation.

How long we retain data

Enquiry retention is determined by the time needed to respond and discuss the related potential engagement. We consider whether the enquiry is resolved, negotiations are ongoing, a contract or outstanding obligations exist, or there is a justified need to protect legal rights. Once the purpose has ended and no other lawful ground remains, the data is due for deletion or anonymisation.

If we work together, necessary contractual and accounting records are kept for the periods required by applicable law. Logs, backups and records held by external services follow their settings and rules. A cookie’s lifetime is different from the retention period for data held by a service.

Your rights and requests

You may ask what data we process about you, why and with whom it is shared; obtain access; request correction of inaccurate data; and request deletion where the law provides for it. Depending on the applicable law, you may also have rights to restrict processing and receive portable data.

You have the right to object to processing based on legitimate interests. You can object to the use of your data for direct marketing at any time.

Withdraw analytics or advertising consent through “Cookie settings”. This stops the relevant future tracking on this website and does not affect the lawfulness of earlier processing. Contact us to request deletion of data already received.

Please provide the email used for your enquiry and its reference, if available. We may ask for additional identity verification where necessary. We respond within the deadlines required by the applicable law.

Automation and policy updates

The website automatically stores enquiries, sends notifications and, with consent, sends measurement events. A person makes decisions about working with you. The website does not make solely automated decisions with legal or similarly significant effects on you.

If the operator, services or processing purposes change, we will update this page and its revision date. An updated notice does not itself replace consent where consent is required.