Medium

AGREED BEFORE WE BEGIN

Working together and payment

Advertising platforms charge your own payment accounts directly. We invoice only for agency services. The service quote and advertising-budget plan are separate documents.

An agreed scope and a prepared start

We confirm the scope, fee and start date. The agreed advance payment, account access, materials and a completed brief are needed before work begins. Monthly service periods run from the agreed start date.

Your advertising budget stays in your control

We work in your ad accounts and agree budgets and spending limits before launch. You pay the platforms directly; the agency does not invoice you for ad spend.

Materials approved before launch

You approve the creatives, copy, geography and spending limits before launch. We then optimise campaigns within the agreed plan.

Additional work agreed in advance

New channels, languages, markets and work outside the agreed scope are quoted separately. We begin only after the fee and timeline are agreed.

Monthly management without a long commitment

The minimum monthly management period is one month. Either party gives at least 7 days’ notice before the next period to end the engagement. A 3–6 month plan does not require payment for the entire term upfront.

Ending the engagement and settling fees

Cancellation, payment for completed stages and settlement for unperformed work are agreed in the contract before work begins.

Clear reporting and realistic goals

We agree the deliverables, timelines and reporting scope. Sales, ROAS, leads and audience growth are targets rather than guaranteed results: the product, offer, website and market also influence performance.

Your individual proposal and contract set out the specific scope and commercial terms.